The Intensive 7 hours Beginners Course will equip you with the most important skills needed to create high-quality photography in just one day. During the first 4 hours, you’ll learn key photographic concepts and techniques (exposure triangle, composition, shooting modes, focus, and more).
Geneva Photo Club – one of Geneva’s leading photography schools – wanted to improve their course descriptions to encourage more students to join. They had a wealth of information regarding their users – including a HotJar account showing heatmaps of user behaviour. This was all used to entirely redesign and rewrite their course landing page.
Date Published: March 17, 2017
Category: Web Copy
Client: Geneva Photo Club